Strawberries growing on the plant

Ten Acre Expansion of Local Greenhouse Strawberries

KINGSVILLE, ONTARIO, September 6, 2017– With the increasing demand of locally grown greenhouse strawberries, DelFrescoPure® announces Phase One of its greenhouse strawberry production expansion to ten acres. The expansion will be in full production by November 2017 in order to fulfill marketplace demands for Ontario greenhouse grown strawberries.

“Within the past two years we decided to enter the greenhouse strawberry production as an experiment and have succeeded beyond our expectations!”  said Carl Mastronardi, President of Del Fresco Produce Ltd., “The flavor profile, sweetness level and overall customer feedback has been overwhelming. This encouraged our team to continue with our production, brand development and expansion plans.” 

The expansion features innovative technology for growing in all seasons including energy curtains and grow lights to provide a half million square-foot controlled micro climate environment for growing strawberries. This development has been coined by DelFrescoPure® as ‘Canada’s largest greenhouse strawberry controlled environment with grow lights’.

 “We decided to experiment with another category – berries and what an achievement! We offer summer tasting berries all season long.” commented Ray Mastronardi, Vice President of Sales.

DelFrescoPure® brands greenhouse strawberries under YES!Berries Your Everyday Snack!™ with local and national retail partners. Contact to learn more about the program or visit

About DelFrescoPure®

DelFrescoPure® is an innovator and leader in the premium greenhouse industry that grows and markets greenhouse tomatoes, peppers, cucumbers, beans, eggplant and strawberries. We are family owned and have been operating for over 50 years in Kingsville, Ontario, Canada. We pride ourselves on the quality of our produce, unsurpassed flavor and personalized customer service. Learn more at

For more information contact Fiona McLean, Marketing Manager at

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Featured image all rights to DelFrescoPure®